Career Opportunities with Rain the Growth Agency 

 
 
Careers At Rain the Growth Agency

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Associate Media Director, OTT

Department: Digital Media
Location: Remote

At a glance:

This is a mid to senior level advertising agency position, collaborating with multiple teams at Rain the Growth Agency such as our Digital Media and Integrated Media Investment teams. This positionís primary focus will be helping lead our Digital Video media practice by developing holistic digital video strategy and tactical recommendations in partnership with our Media Investment teams.  

The Associate Media Director, OTT will help evaluate, recommend, launch, measure, optimize, and grow our work in this vertical, while also assisting with cross-training and agency education as our team evolves. Experience with client-facing interaction, media buying, programmatic platforms, industry trends, measurement and attribution, and the workflow within the digital video universe will be important for success in this role.

What does a Associate Media Director, OTT do at Rain the Growth Agency?

Serve as the Channel Lead for the group that works on digital video and OTT media buys.

  • Lead campaign strategy and comprehensive management across key initiatives

    • Develop and present digital video channel strategies and recommendations to clients, collaborating with Integrated Media Planning, YouTube, and Programmatic team leads

    • Find new ways to leverage our vendors, including data targeting, measurement, innovative media opportunities, and platform execution strategies

    • Advise on optimizations for existing campaigns, including pacing and KPI performance, advanced measurement solutions, and communicate with vendors/internal teams to make adjustments as needed

  • Grow close partnerships with internal teams and our external vendors

    • Vet new platforms/partners and develop agency relationships (with assigned buyer if applicable)

    • Keep OTT vendor contacts and media solution records up to date with assistance from individual buyers

    • Schedule and participate in regular meetings and educational sessions for greater agency learning

    • Represent digital video and OTT within internal and external meetings as a channel SME

    • Collaborate with Rain Analytics to find opportunities and drive results across campaigns

  • Provide thought leadership and overarching agency strategy for our digital video partnerships

    • Develop agency POV strategic updates on OTT buys in collaboration with buyers, programmatic, and YouTube teams

    • Mentor and develop junior team members on the OTT team

    • Monitor overall changes in the OTT space (consumption, new opportunities, trends, competitor activity) and communicate out to relevant teams

    • Attend conferences and webinars related to innovation in the OTT/Digital Video space and present highlights to team members

What makes a great Associate Media Director, OTT at our agency?

  • Expert understanding of the media landscape, particularly: OTT and digital video. Traditional linear TV a plus

  • Hands-on experience with programmatic platforms, trafficking, and reporting (i.e. DSPs, GCM)

  • Self-starter who enjoys learning, asking questions, and working in collaborative environment

  • Strong project management skills and high attention to detail

  • Excellent communication skills in a remote environment

  • Effective leadership and team development skills to help mentor a growing team

  • A passion for the ever-changing media industry, and how to stay ahead of the curve

  • Proficient in Microsoft Office strengths in Excel and PowerPoint are a must!

  • A savvy negotiator with a passion for our and our clientís success

  • An industry Rolodex thatís a mile deep

  • Comfort and confidence presenting to clients and agency executives

  • 6+ years of hands-on experience, with a focus on digital video

  • Agency experience

  • Appreciation of our Core Values

Why work at Rain the Growth Agency?

  • We are a national leader in DTC marketing, and an award-winning fully integrated creative and media agency specializing in both linear and digital channels.

  • We represent many successful companies such as: Headspace, Shopify, Athletic Greens, Mercari, Adore Me, Humana and Consumer Cellular.

  • We believe in Transactional Brand Building. Meaning, we deliver on our clients' brand and sales objectives at the same time, often with the same work and the same media plan. This proprietary Rain the Growth Agency philosophy has helped build many iconic brands such as Peloton, Wayfair, Humana and Chewy.

  • There are about 260 of us all over the U.S. so we're big enough to have all the bells and whistles, but small enough to have a warm welcoming culture where everyone's voice is heard.

  • We are collaborative. We care about, appreciate, and respect each other, value diversity and treat our staff very well.

  • We proudly invest in our employees, technology, and tools to ensure the best possible work environment.

  • We like to have fun! There is always an opportunity to join in group activities, book clubs, contests, parties, and events.

  • Transparency is valued. Everyone in the company knows how we are doing and where we are going. We encourage open communication and reward success with performance-based bonuses.

  • We are built for stability. We have been in business for more than 20 years and invest in keeping and enhancing key talent. Our average tenure is nearly 3x that of most of our competitors.

  • We are selective with our clients though we have a large and diverse roster, we only take on organizations that we believe can scale because our motivation is our clients winning, not just revenue.

  • All the above because we are privately held. We make big decisions quickly and answer only to our clients and to each other.

 

 
 
 

 

 
 
 

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